Deep and Diverse Experience
Antuit’s clients are Fortune 1000 multi-national and high-growth companies whose experience with data and analytics spans the maturity spectrum. Leading brands such as PepsiCo, Belk, and Bridgestone Retail choose Antuit to apply proven methodologies to solve their specific business problems. We have considerable experience and domain expertise in a variety of industries from Retail and Consumer Brands to Industrial and Financial Services.
Today’s consumers have access to product and pricing information at the touch of a button, and retailers want to better understand their ever-changing buying habits and preferences. Antuit helps retail clients leverage both online and offline data to make better decisions. We have worked with a variety of retailers including general merchandisers and grocery chains, as well as specialty and fashion retailers.
Consumer products companies see analytics as a golden opportunity to improve business performance. Most already use data in some form in an effort to keep pace with changing consumer tastes in today’s dynamic environment. Antuit works side by side with CPG companies, helping them to leverage data with greater proficiency and better understand consumer drivers, anticipate customer preferences and demand, and make fact-based, business-enhancing decisions.
Industrial manufacturers are challenged to satisfy shifting demand patterns and tighter customer delivery preferences to stay competitive. Antuit works with industrial companies to leverage the increasing amounts and types of data to better anticipate customer preferences, forecast demand, improve operational performance and make data-driven decisions across the organization.
From retail banks to mortgage lenders and credit card issuers to insurance companies, Antuit helps clients leverage data to deliver hyper-personalized content to drive greater response rates. By ingesting and integrating usable data and inference metrics, Antuit creates detailed profiles of customers and prospects, enabling clients to deliver tailored promotions and customized marketing messages to the right individuals using the most effective mechanism.
Although direct selling has much in common with retail, it also has unique features and poses unique challenges — for example, your customers are also your salespeople, or what we call your independent sales representatives (ISRs). Antuit’s sophisticated models help you understand which pricing, promotion, advertising and incentive programs drive the greatest sales growth, whom they reach, and the associated ROI.