Traditional pricing strategies are not equipped for decision making in the omni-channel space. Fluidity of inventory across channels provides new options for increased sell-through and better customer experience. However, it also adds complexity in pricing decisions that can erode margin and leave inventory stranded in the wrong places.
In this presentation, Yogesh Kulkarni discusses new and important considerations for multi-channel Retailers and how pricing optimization solutions can be used to maximize your profit margin, not only from markdown decisions, but also optimizing your inventory across all channels and locations.
Presented by: Yogesh Kulkarni, Executive Vice President, Marketing & Pricing Analytics at the SAS® Global Forum 2019 in Dallas, TX