Recent Posts by Antuit Insights

Leveraging AI to Improve Trade Promotion Success

CPG companies are increasingly harnessing growing volumes of consumer data through online marketing and direct-to-consumer sales platforms. These companies can enhance their trade promotion activities through artificial intelligence and machine learning, but they must collaborate with retailers to do so. Together, the two can better identify ineffective promotions, forecast more accurately and optimize promotions to generate an optimal sales fit.

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VIDEO:  AI-Powered Unified Demand Signal


Are you still relying on multiple versions of inaccurate forecasts, leading to out-of-stock, fill-rate and excess inventory issues? In this presentation Siva Lakshmanan, EVP - Forecasting and Digital Supply Chain discusses how how antuit.ai delivers the only Unified Demand Signal, powered by AI, that is the single source of truth to drive better decision orchestration. Our clients have seen dramatic improvements in forecast accuracy adding millions of dollars to their bottom line.

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Retail Predictions for 2020. It’s going to be an Exciting Year!

As we close out November and move into December, it’s that time again for the annual retail predictions. While always interesting and fun, the predictions have become a realistic gauge of what many retailers will be focusing on for the coming year. It doesn’t seem that long ago when people were predicting the death of the retail store or even just the death of retail. Now respected retail news outlets, such as Chain Store Age, are reaching out to people with their finger directly on the pulse of retail to get their thoughts for the following year.

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VIDEO:  Using artificial intelligence to predict demand can positively impact consumer behavior

Antuit's Senior Vice President of Global Business Development, Steve Gordon talks about using Artificial Intelligence to drive shopper frequency, basket size, and incremental consumer behaviors.

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Is AI the Answer to No Touch Demand Planning?

There is an increasing belief that machines can replace human activities. With supply chain becoming more complex, humans would need to make hundreds of thousands of decisions to stay competitive. Does this mean companies need AI and No Touch Demand Planning?

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